If you’ve been on YouTube for any amount of time now, you’ve likely seen ads with fancy graphics, transitions, intros, and so on. So it’s very easy to be under the impression that in order to make YouTube Ads work, you’ll have to drop $50,000 on a fancy production company.
In fact, at AdOutreach, this the #1 concern we run into when consulting businesses on YouTube Ads. Well, there’s good news: You do not have to be Steve Spielberg in order to create great video ads! You also don’t need the latest Canon camera model either. All you need is a smartphone that has the ability to record in 1080p, that’s it.