A key component of leadership is to start with WHY.
I’ve been reading & listening to Simon Sinek recently where he talks about his "Golden Circle" and how the greatest leaders in the world inspire action by starting with "why".
It’s an internal shift you have to make.
I’ve always been client-focused and results-oriented.
But I realized that I may not have been echoing that enough in everything I do.
Yes, we may have revenue goals…
But it’s NOT about revenue.
It’s about IMPACT.
Example:
One of our clients Johnathan, recently gave a testimonial where he talked about how he almost quit his business & got a 9-5…
Until he joined our program.
Then he had his first $10,000 month…
Then $30-40,000 month…
Then $30,000 week…
And eventually $100,000+ month!
That level of transformation is why I love what I do & what I live for.
It’s my WHY.
And the team members that I want on my team are the ones attracted by that same WHY and are the ones happy to let it drive their day-to-day actions.
So by keeping my why front and center, I should attract exactly who I need.
So there it is.